10 Facebook Ads That Book Jobs
Fill-in-the-blank ad templates for roofing, HVAC, plumbing, remodeling and every other home service trade. Add your city and offer, pair with a real photo, and launch.
- 100% free, no credit card
- 6-page PDF, easy to print
- Instant download

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Replace everything in brackets, pick three ads with different angles and run them side by side for 7 to 10 days. Keep the one with the lowest cost per booked job, not the lowest cost per click, then test a new angle against the winner.
What's inside
6 pages you can use today
Replace everything in brackets, pick three ads with different angles and run them side by side for 7 to 10 days. Keep the one with the lowest cost per booked job, not the lowest cost per click, then test a new angle against the winner.
- 10 proven ad angles
- Primary text and headlines
- Which photo to use with each
- Rules for creative that converts
- How to test without wasting budget
- Ad testing tracker
How it works
- 1
Fill in the form
First name, email and phone. It takes 20 seconds.
- 2
Download it instantly
The swipe file opens right away, and we email you the link so you have it later.
- 3
Put it to work
Use it on your own, or book a free call and we'll help you apply it to your business.
More free playbooks
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Don't Spend $1 on Ads Until You Check These 20
Most contractors who say "ads don't work" launched before their offer, landing page, tracking and follow-up were ready. This checklist makes sure your first dollar works.
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The Shared Leads Trap
If you pay for leads that go to 3 to 5 other contractors, you're competing on price before you even call. Here's how to get leads that only come to you.
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How Much Can You Pay Per Lead?
Plug in your job value and close rate and see your maximum cost per lead, the leads you need and the ad budget that hits your revenue goal.
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